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In order to build a relationship with your readers, you have to share something about yourself. The whole point of writing a blog, or sending an e-newsletter, or any form of content marketing is to build a relationship with the people who are reading it. It doesn’t take much to sprinkle personal information into your content marketing. But how do you do it and what should you share? (And what should you keep to yourself!?)

We can speak from first-hand experience that we understand the pain a small business owner goes through with creating and promoting a business online. It takes time and knowledge to learn the best marketing strategy and tactics to get your small business found online. Remember that marketing is an investment, not an expense, therefore you must invest wisely to achieve the greatest ROI.

If you’ve searched for almost anything online in recent years, chances are that you’ll have come across at least one video marketing whatever it was you searched for. And something should have triggered in your mind along the lines of “why don’t I do that?” The good news is that you can – just follow these instructions!

In today’s connected world, people interact via a whole range of devices and media. PCs, laptops, tablets, smart phones and mobile phones are the conduits through which messages can be exchanged and apart from these, emerging technologies in gaming consoles, wearable devices, etc are being included in the mix.

Don’t give up on webinars for your online marketing, just yet! With a new type of software, this powerful sales tool can be as easy to set up as 123… literally!

There’s no doubting that video marketing is important – it has been since cinema and television first started accepting adverts. But it’s only in recent years that video marketing has become affordable for any business with an internet connection.

In order for your business to succeed, you need to market your product in the most effective way possible. But before this can be done, you will need a very important marketing tool in the form of the most popular marketing plan sample. While many business experts can easily provide you with this, it is still your responsibility to know the components of the most popular marketing plan sample. So, here they are:

Like any other business, an online business needs a plan identifying what one intends to do, what one intends to sell online and the ultimate goal of the business. To write a good marketing plan, one must decide if one wants to sell a product, a service, web space or an affiliate.

There are all kinds of different turnkey business available to you, but the ones that have proven to have the best chance of success are those that have the following 6 traits. Learn more inside my article.

Mobile devices are increasingly used for reading customer reviews, finding local businesses, and even shopping. Text messaging has traditionally been a communication method rather than an advertising channel, but that’s starting to change. Geofencing is a new technology making it possible for businesses to closely target customers based on their current location – and it’s showing great promise for brick-and-mortar businesses.

Study Marketing FIRST. I believe this should be the very first thing anyone who wants to succeed in business must do.

Congratulations! You’ve just completed the finishing touches on your brand new website, and now you’re ready to launch it to the world! Except… how do you do that exactly? What you need is a launch guide for your new site. And you just happen to be in the right place! Read on to learn what you should do.